E-commerce has experienced exceptional growth in recent years, but with this growth come new challenges. Competition is becoming fiercer, customers are more demanding, and technological changes are forcing companies to constantly adapt. To achieve sustainable growth and capitalize on untapped opportunities, businesses must approach online sales with smarter and more
E-trgovina je v zadnjih letih doživela izjemen razvoj, vendar ta rast prinaša tudi nove izzive. Konkurenca postaja vse ostrejša, kupci vse bolj zahtevni, tehnološke spremembe pa podjetja prisilijo v stalno prilagajanje. Za dosego trajnostne rasti in izkoriščanje neodkritih priložnosti je nujno, da podjetja pristopijo k spletni prodaji s pametnejšim in
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