For our partner, the media portal Metropolitan, we conducted a native advertising
campaign where we displayed media articles through the Content Exchange
advertising system. Each article was assigned five different cover images and titles,
achieving an average campaign CTR of 4.51%, which resulted in an average CPC for
the campaign of 0.031€ for the client.
The Content Exchange team is working hard on a mission to make the online world a better place. Our interdisciplinary team of experts thrives as one to help you Connect, Grow and Monetize to deliver the best business results.